Interesting Apple Infographic
http://www.moneychoice.org/the-fall-of-apple/
http://www.moneychoice.org/the-fall-of-apple/
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Adam is a Forbes blogger, CIO Magazine columnist and contributing editor for International Journal of Innovation Science.
With great public fanfare Yahoo hired a Google executive as CEO this week.
The good news is that by all accounts Ms. Marissa Mayer is very hard working, very smart and deeply knowledgeable about all things internet. Ms. Mayer also was extremely successful at Google, which is a powerful recommendation for her skills. This has pleased a lot of people. Some have practically gushed with excitement, and have already determined this is a pivotal event destined to save Yahoo.
But, before we get carried away with ourselves, there are plenty of sound reasons to remain skeptical. Check out this chart, and I concur completely with originator Jay Yarow of Business Insider – the #1 problem at Yahoo is revenue growth:
Source: BusinessInsider.com reproduced with permission of Jay Yarow
Let's not forget, this problematic slide occurred under the last person who had great tech industry credentials, deep experience and a ton of smarts; Carol Bartz. She was the last Yahoo CEO who was brought in with great fanfare and expectations of better things after being the wildly successful CEO of AutoCad. Only things didn't go so well and she was unceremoniously fired amidst much acrimony.
So, like they say on financial documents, past performance is not necessarily an indicator of future performance.
What Yahoo needs is to become relevant again. It has lost the competition in search, and search ads, to Google. It is not really competitive in banner ads with leader Facebook, and strong competitor Google. It is no longer leads in image sharing which has gone to Pinterest. It has no game in local coupons and marketing which is being driven by GroupOn and Yelp. For a company that pioneered the internet, and once led in so many ways, Yahoo has lost relevancy as new entrants have clobbered it on all fronts.
Because it has fallen so far behind, it is ridiculous to think Yahoo will catch up and surpass the industry leaders in existing markets. No CEO, regarless of their historical success and skills, can pull off that trick. The only hope for Yahoo is to find entirely new markets where it can once again pioneer new solutions that do not go head-to-head with existing leaders. Yahoo must meet emerging, unmet needs in new ways with new, innovative solutions that it can ride to success. Like the turn to mobile that saved the nearly dead Mac-centric Apple in 2000. Or the change to services from hardware that saved IBM in the 1990s.
Ms. Mayer's entire working career was at Google, so it is worth looking into Google's experience to see if that gives us indications of what Ms. Mayer may do.
Unfortunately, Google has been really weak at implementing new solutions which create high revenue, new markets. Google has been a wild success at search, its first product, which still generates 90% of the company's revenue.
If ever a company proved that there is a difference between innovating new products and launching successfully to create new markets it has to be Google.
So is Yahoo destined to fail? No. As previously mentioned, Apple and IBM both registered incredibly successful turnarounds. Bright people with flexible minds and leadership skills can do incredible things. But it will be up to Ms. Mayer to actually shed some of that Google history – fast.
At Google Ms. Mayer was employee #20 on a veritable rocket ship. The challenge at Google was to keep being better and better at search, and ads associated with search. And developing products, like GMail, that continued to tie people to Google search. It was hard work, but it was all about making Google better at what it had always done, executing sustaining innovations to keep Google ahead in a rapidly growing marketplace.
Yahoo is NOT Google, and has a very different set of needs.
Yahoo is in far worse shape now than when Ms. Bartz came in as the technical wonderkind to turn it around last time. Ms. Mayer takes the reigns of a company going in the wrong direction (losing revenues) with fewer people, fewer resources, weaker market position on its primary products and a weakening brand. Hopefully she's as smart as many people say she is and acts quickly to find those new markets with products fulfilling unmet needs. Or she's likely to end up turning out the lights at the company where Ms. Bartz dimmed them significantly.
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Audio Version September 7, 2011
Companies today struggle to maintain dominant positions in markets that are changing faster than ever. What is the right response when doing the same thing – just faster and leaner than before – doesn’t achieve goals or create growth? When focusing on your core threatens to make your business irrelevant, and the marketplace is changing so fast predicting its twists and turns seems impossible, your organization needs guidance — and fast.
As a sought-after public speaker, Adam shows audiences how to create “white space” in their organizations, develop new business, create new products and seize previously hidden marketplace opportunities. Through a rich collection of case studies and stories, Adam keeps his presentation relevant and focused on your industry, business and marketplace. He reveals four steps to innovation that have been proven successful over and over in a wide variety of industries. Your leadership team and employees will understand what it takes to turn your organization in a new direction and seize new opportunities in a turbulent market via innovation creating growth.
Topics include:
As I reflected on Adam’s comments throughout the course of the conversations, I was struck by how he immediately challenged our thought processes in many areas such as working from an assumption of status quo and focusing on now vs what the future might really bring in by assessing and thinking about marketplace shifts. I thought the process was challenging, thoughtful and provocative. And most importantly, provided new ways of thinking that can be applied immediately across many areas.
Robert Lee, Chief Marketing & Communications Officer, ASAE
Adam presented his half-day workshop “The Phoenix Principle: Success Across the Lifecycle” to the TEC group of CEOs that I chair. He expertly wove his own real-world experiences with business facts and examples to convey a thought-provoking message. The interactive session included multiple opportunities for small group work, and Adam challenged us to identify the trends impacting our businesses. We left the workshop focused on the future and exhilarated by the possibilities of identifying new markets and innovating.
Trisha Huizenga, Chair of TEC 23 and 54, Faciliatate LLC
Adam both entertained and educated out conference attendees. His presentation was thought provoking and timely. He was a great addition to our conference.
Spencer Hoole, Co-chair, Summit Directors and Officers Conference 2012
Adam Hartung was one of the best speakers we have ever retained. He was a dynamic and engaging presenter and left our attendees thinking and talking about eliminating their lock-in’s and generating the white space needed to innovate. His insight was thought provoking and delivered in a way that resonated with the audience. Our meeting is targeted at C-level executives which can be a tough crowd. Adam did not disappoint!
Rene Soltis Shepherd, Senior Director Meetings and Education, The Vision Council
We invited Adam to be the keynote speaker at a recent event where we were hosting a select group of our most important customers. It was important that we impressed our customers and Adam delivered in a big way. His message was thought provoking, entertaining, well research, clear and delivered in an energetic and engaging way. He has a real talent for distilling his message into simple and memorable take aways. Our audience was very attentive and the feedback we got after Adam’s presentation convinced us that we accomplished what we set out to do.
Greg Kadens, American Hotel Register Company
Adam spoke at a recent Cars.com strategic leadership meeting, with a focus less on inspirational rhetoric and more on a hard-headed dose of reality about what’s hard about innovation and what’s at stake. His insights encouraged us to look beyond today’s market structure and made an immediate impact on our leadership dialog and the need to allocate resources to “white-space” product development.
CEO, Cars.com
Adam’s talk was an eye opener for me. While I knew that my business would change drastically in the next few years, this was a wake up call that we needed to get in front of market demand. Defending the past was not going to help us survive. Since Adam’s talk, we have keyed in on what our customers value and have allocated time and money to pursue disruptive products and services. While I don’t know if we will be the next Apple, I am getting reactions from clients such as, “Wow! That sounds easy, like it would serve us better and cost less!” Thanks for the wake up call Adam!
Thomas Dodds, President of slashBlue
Adam is a dynamic speaker with his pulse on strategies for a fast evolving global world. His presentation fired up our teams with real world examples and exceeded our expectations. The message to prevent ‘lock-in’ to our strategies and push the envelope in new areas where we can see opportunity was perfect for our leadership conference. Everyone should read his book.
John H. Jacko Jr.
VP and Chief Marketing Officer, Kennametal Inc.
Adam presented practical, actionable viewpoints to our management team. Using a combination of examples and specific to-dos, he explained how we can avoid a lock-in mindset that has resulted in the downfall of many a company! His engaging style made it easy for our team to internalize the concepts.
Sudhakar Ramakrishna,
Corporate VP, Home — Networks Mobility, Motorola, Inc.
Adam, THANK YOU! The compliments just keep on rolling in about your presentation to our Members and guests. YOU WERE TERRIFIC and we really appreciate your time and insights!
Sandy Weissent, University of Chicago CEO roundtable
Your recent presentation to The Association for Corporate Growth CEO group was remarkable. The feedback we got from the leaders who attended was outstanding. Your researched based concepts and real world work experience challenged our members to create new success formulas for their business. I’m confident that the practical ideas you shared will be the foundation of new innovation and profitable growth for years to come. I look forward to having you come back and share more thoughts on how leaders can create significant breakthroughs in performance.
Bill Durkin, Vice Chair, Corporate Network, The Association for Corporate Growth
Just wanted to let you know that the Members and I enjoyed your presentation and found it to be insightful and impactful. We continue to discuss different aspects of your presentation and, in particular, use your “locked-in” concept… especially during these times.
Gregory C. Vrablik, The President’s Forum
Adam Hartung presented to our University of Chicago Booth School of Business’ Consulting Roundtable (CRT). His presentation focused on how to galvanize our companies and clients — insights that are valuable in any economy and urgent in this one. Whether in a tough times or good, Adam’s insights are applicable — companies, and individuals, have to be adaptable. Adam’s presentation demonstrated what makes a company adaptable, able to manage through a downturn or market shift, and enlightened us with the surprising strategies and stories of those companies. Our audience was engaged, asked many questions and the presentation was energizing — so much so that when the session was officially over, 70% of the attendees stayed an extra hour of further discussion.
Rachel Patterson, University of Chicago
It is rare that we have a speaker so engaging and so loaded with key insights that most people miss. We always pack the house when Adam speaks. He locks-in and fully engages the audience providing such relevant data that he has become a regular speaker for MENG (Marketing Executives Networking Group). Our attendees rave about Adams ability to deliver excellent content in a captivating and motivating way. I recommend Adam to anyone who wants a professional, polished speaker, who can read the audience and deliver exceptionally well!
Juli Bohm, MENG Chicago Chapter Chair and Board Member
Adam Hartung, author of “Create Marketplace Disruption”, was my guest speaker at a recent FEI Career Management Group Breakfast. Adam did an excellent job of enlightening the group on the concepts in his book, tying in current business events (eg. the GM Chapter 11 filing) and bringing topic relevance to the Finance executives in attendance. Adam conveyed his material with the authority one would expect from someone who had conducted extensive research but also with a sense of humor and engaging style that sparked many questions from the audience. Adam is the type of speaker who will make business leaders think differently about what they need to focus on and how to lead so they will have successful businesses not only today but in the future.
Ron Zoromski formerly VP of Finance with Siemens Building Technologies, Inc. and current FEI Career Management Group committee member
Adam delivered an outstanding workshop for an Executive group of the Scanlon Leadership Network member companies. Utilizing the results of over 800 case studies, Adam Hartung of Spark Partners helped our executives realize that by asking the right questions and following some new steps they can identify opportunities to grow, regardless of economic conditions. By overcoming internal Lock-ins, one can adapt to become whatever you want, and thus regain growth and future success. We asked Adam to return and present again for the Scanlon Leadership Network this time delivering the keynote address for our 46th annual conference May 11-13, 2009, in Kalamazoo, MI. See www.ScanlonLeader.org for details. Adam will also lead a whole group experiential learning process for all conference attendees. Adam is a popular speaker with a solid message and our members are excited he is returning. I also recommend Adam’s book “Create Marketplace Disruption: How to Stay Ahead of the Competition”.
Wayne Lindholm, President, Scanlon Leadership Network
Adam Hartung was a featured panelist for our event “Stump the Innovator”. Adam was an engaging panelist who demonstrated not only a mastery of innovation, but also great insights on how organizations really need to strategically re-align their operations in order to survive. Adam’s unique style lent itself to a wonderful mix of down to earth practical advice with forward thinking expertise that helped our audience grasp a realistic way in which they could impact their own business transitions.
Nancy Munro, Co-Chair of Programs and Chair Leader for Executive Education Chicago MIT Enterprise Forum
Adam opened the eyes of our MENG members to the importance of businesses consistently re-inventing themselves. His insights are innovative, thought-provoking and challenge old-world thinking. He has given much-lauded presentations to our membership and I strongly recommend him to any organization looking to be a leader in its industry.
Lisa Petrilli, Program Director, Marketing Executives Networking Group (MENG)
Adam Hartung spoke to College of DuPage’s Executive Network group about Career Success and really WOWed the audience. He was so energetic and full of information, everyone felt fulfilled. We will definitely have Adam return to speak to our group in the future.
Janeen Paul, Manager, Career Services College of DuPage
Adam Hartung presented a lively and thought-provoking session at the IMC Chicagoland March 13, 2009, meeting. Our members gave Adam rave reviews and commented on the timeliness and relevance of his topic. Overall, we were very pleased to have Adam on our Spring roster and look forward to having him back again.
Christy Erbeck, Marketing and Program Chair, Institute of Management Consultants Chicago
Adam Hartung was one of the best speakers we have had in years. His presentation definitely contributed to the success of our semi-annual membership meeting. We have received nothing but favorable comments from our attendees. Even though it had been a long morning and Adam’s presentation followed lunch – a good time for a nap or golf – no one left the room as Adam spoke. Adam’s entertaining and lively style captivated the audience, while pulling them into his material with real-life cases to which they could all relate. We offered free copies of Adam’s book to our attendees, and everyone stood in line to get their copy and speak briefly to Adam. They obviously found the presentation content valuable. Adam is very knowledgeable about his subject matter, while also being an engaging speaker. He gave our attendees thought-provoking insights to long-term success that could be applied to any market., offering them clear strategic information on how to improve growth. Adam was a pleasure to work with, and we highly recommend his presentation, especially in these tough times.
Robert H. Ecker, Executive Director, Fluid Sealing Association
First, let me recommend you strongly consider Adam Hartung’s presentation. It was very well received and valued by my two audiences – all 5’s out of 5. I believe that Adam’s presentation couldn’t come at a more opportune time. The challenging of some of our strongly held paradigms and “sacred cows” may end up being just the breakthrough some need. You want to get this man, Adam Hartung in front of your groups and engage with them in some fierce conversations.
John N. Younker, PhD, Associates In Continuous Improvement (ACI),
Vistage Chair
Thank you, thank you, thank you!! Excellent job at the FSA Spring Meeting in Savannah, Georgia. Many members came up to me and indicated you were one of the best speakers we have had at any of our meetings. Your topic was very timely and helps all of us clarify the direction we are headed as a trade association. I am so pleased we were able to get you in to talk at this event.
William V. Adams, New Business Development, Corporate Marketing, Flowserve Corporation
After seeing Adam speak at a very well-attended ACG meeting, I asked him if he would like to speak at one of our events on the spot. As the incoming President for the 2 year old Chicago Chapter of the Association for Strategic Planning, I wanted to bring in a high-impact speaker to give our members and prospective members a clear sense of the quality of value that we provide as an organization and to draw others to attend. Adam was thoroughly knowledgeable, entertaining, but best of all, very insightful and provocative – I had many people thank us for having him present and I believe it helps our image and growth plans.
Rick Kaufmann, Vice President, Middle Market Commercial Banking, Charter One Bank
For years we have been told stick to your core to succeed. Listen to Adam’s story on how his study of 900 companies will prove that sticking to your isn’t the best strategy.
Adam is a Forbes blogger, CIO Magazine columnist and contributing editor for International Journal of Innovation Science.
Professional Groups
University Groups
Professional Associations
Corporate Events
Are you constantly in a pricing battle with your competitors? Do you find it harder and harder each year to build margins into your product or service? How can you be more like the darlings of the last five years – such as Apple – who not only survived the greatest financial crisis our generation has known but realized double-digit growth as well?
This workshop will take you down a path of becoming a game changer. Your sales team will first examine what key trends are shaping where the market will be in the next 3-5 years. Then by examining your current competitors, you can begin to map out where your market and growth opportunities are.
1 – 2 Days
Whether you have a small team of key senior executives or a large departmental group we can facilitate this training program in four ways:
Training
Are you constantly trying to out-maneuver the competition but realize it’s an endless battle? Do you know who all of your competitors are – including fringe competitors who may take you by surprise?
This workshop will help your team grasp a better understanding of why you should really pay attention to competitors and how to manage their lock-ins so you can gain an edge on the market. The goal of this workshop will be to uncover how to position your products and services in a way that gains a competitive advantage with existing and new customers.
1/2 – 2 Days
Whether you have a small team of key senior executives or a large departmental group we can facilitate this training program in four ways:
If your organization has unsuccessfully implemented a new innovation, Lock-In was most likely the culprit. Most innovations fail because Lock-in to existing practices blocks you from doing important new activities, not poor management. Obvious signs in the market allow an organization to recognize innovation is necessary, but because existing processes are so ingrained, the business becomes paralyzed – unable to make the necessary changes to survive.
Participants will have an understanding of what Lock-in is, as well as how it impacts decisions and behaviors in the organization. Focusing on one lock-in we identify what innovation is blocked, and how disruptions can un-lock it.
1 – 2 Days
Whether you have a small team of key senior executives or a large departmental group we can facilitate this training program in four ways:
The true success of an organization depends upon how well it responds to changing market demands. Organizations of all sizes get bogged down delivering historical products and services, coming up short when delivering against future market demands. To meet needs based upon emerging trends you need to identify them NOW.
Participants will have identified one to two key trends that can be used for planning profitable future products and services that will support anticipated market shifts.
1 – 2 Days
Whether you have a small team of key senior executives or a large departmental group we can facilitate this training program in four ways: