Will you grow in 2011? Create wealth like Apple, Amazon, Priceline, DeVry, Colgate

“Goodbye 2010, the Year of Austerity” is the  headline from Mediapost.com‘s Marketing Daily.  And that could be the mantra for many, many companies.  Nobody is winning today by trying to save their way to prosperity!  As we move into this decade, it is important business leaders realize that the only way to create a strong…

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Play To Win, Not “Catch up” – Colgate’s Opportunity

Summary: We too often think of competition as “head to head” Smart competitors avoid direct competition, instead using alternative methods in order to lower cost while appealing directly to market needs Proctor & Gamble has long dominated advertising for many consumer goods, but the impact, value and payoff of traditional advertising has declined markedly as…

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Facebook’s new email client is a big deal for business

Summary: Many companies block employee access to Facebook and other social network applications But these environments actually improve performance Social networks like Facebook allow people to be more productive, and are very inexpensive Facebook’s new email client is an example of how these environments can provide companies better services at lower cost – supplanting existing…

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It’s About the Economy, Stupid – Lessons from the election

Summary: Voters whipsawed from throwing out the Republicans 2 year ago to throwing out Democrats this election Americans are frustrated by a no-growth economy Recent government programs have been ineffective at stimulating growth, despite horrific expense Lost manufacturing/industrial jobs will never return America needs new government programs designed to create information-era jobs Education, R&D, Product…

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Get aboard, or risk getting run over – Huffington Post, Tribune Corp., Forbes.com

Summary: Traditional news formats – such as magazines and newspapers – are faltering On-line editions of traditional formats are not faring well Important journalists are transitioning to blogger roles to better provide news consumers what they want Important journalists from Newsweek and the New York Times have joined HuffingtonPost.com as bloggers Forbes.com is transitioning from…

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